DOS Data Analytics IDIQ
Contract #19AQMM24D0012
The Department of State (DOS), Office of the Under Secretary for Public Diplomacy and Public Affairs (R), Office of Policy Planning and Resources (PPR) supports various DOS public diplomacy (PD) efforts, and intends to support PD efforts involving data analytics: the science of using statistical and social scientific methods to discern from data sets meaningful insights into audience behavior and information environments. In particular, R/PPR intends to provision DOS with Data Analytics deliverables to be used for PD purposes, which can be categorized into eight (8) Data Analytics Project Groups, and which include audience research, digital message testing, marketing and strategic planning, and consultation; professional services and/or technology that DOS can use to generate data analytics; and various other deliverables directly related to data analytics. In order to provision these deliverables, R/PPR intends to contract with a vendor with specialized experience in data analytics by establishing an Indefinite Delivery/Indefinite Quantity contract (IDIQ).
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